AEO Checklist

1. Entity Signals

• [HIGH] Brand name is consistent across all platforms
• [HIGH] Company description is standardized everywhere
• [HIGH] Wikipedia page exists (if notable) and is accurate
• [MED] Wikidata entry created with structured brand info
• [HIGH] Google Business Profile claimed and verified
• [MED] LinkedIn company page is complete and accurate
• [MED] Crunchbase profile is up to date
• Industry directories list consistent information

2. Structured Data

• [HIGH] Organization schema implemented with full details
• [HIGH] Product schema added to product pages
• [HIGH] FAQPage schema on FAQ sections
• [MED] HowTo schema on instructional content
• [MED] Review/Rating schema where applicable
• [MED] LocalBusiness schema (if applicable)
• BreadcrumbList schema on all pages
• [MED] Article schema on blog posts

3. Authority & Citations

• [HIGH] Featured in major industry publications
• [HIGH] Mentioned in academic or research papers
• [MED] Quoted in news articles as expert source
• [HIGH] Included in industry analyst reports
• [MED] Speaker at industry conferences
• [MED] Customer testimonials with full names
• [MED] Case studies published on authoritative sites

4. Answer-Ready Content

• [HIGH] Comprehensive FAQ page exists
• [HIGH] FAQs directly answer common questions
• [HIGH] How-to guides for products/services
• [MED] Comparison pages vs competitors
• [MED] Definitive guides on core topics
• [MED] Content includes specific facts/statistics
• [MED] Clear, quotable statements in content
• [HIGH] Content updated within last 6 months

5. Technical SEO

• [HIGH] Site loads in under 3 seconds
• [HIGH] Mobile-responsive design
• [HIGH] XML sitemap submitted to search engines
• [MED] No broken links (404s fixed)
• [HIGH] HTTPS enabled across entire site
• [MED] Canonical tags properly implemented
• [HIGH] robots.txt allows AI crawlers
• [MED] Core Web Vitals passing

6. Content Freshness

• [MED] Blog updated at least 2x per month
• [HIGH] Pricing information is up to date
• [MED] News/press section is current
• [MED] Social media profiles are active
• [MED] Industry trends content published

Get Started

Don't know where to start? Run a free AEO audit to identify your biggest gaps automatically.