The five stages
- Candidate: is the page retrievable?
- Fetch: does the agent get a 200?
- Read: is the text in the HTML?
- Survive: do key sentences make it into the read?
- Cite: does the answer link you?
Why a citation, not a mention
A mention without a link sends no buyer to your site and gives the model no source to return to. Owned answers are the metric that tracks real recommendations.

